Hook & Loop Fasteners

Lee, Managing Director of Hook & Loop Fasteners, wanted reliable advertising support from someone he could work with directly. He didn’t have the time or specialist knowledge to manage the campaigns himself or keep up with changes across the advertising platforms.

He chose Carson Clicks because he wanted an independent consultant he could trust, with one-to-one contact and the reassurance that the person he spoke to was also doing the work.

Richard manages Google Ads and Microsoft Ads for Hook & Loop Fasteners, taking responsibility for campaign targeting, product feeds and advertising content. Recent work has included improving the product information supplied to the advertising platforms and organising campaigns around ranges such as straps and hook-and-loop coins, so the advertising better reflects the products available.

Regular video updates explain what has changed, why those changes were made and where the next opportunities lie. This helps Lee stay informed without having to spend his own time working through the advertising accounts.

The relationship combines ongoing campaign management with direct access to the person responsible, giving Lee a consistent point of contact who understands the business and its priorities.